I would really love to learn how to run sponsored ads on Instagram and Facebook sir
Pretty easy. On Facebook make sure you have a business or fan page.
Once you have created a fan page, create a post and Facebook will give you the option of publishing the post you just created or to boost it. You can publish it first and then you will see boost post. Click on boost and follow the lil dialog.
Facebook will ask you to choose the objective, I mean the reason for the ad, e.g page likes, website visit, post engagements, etc. Then the target audience that you want, E.g Lagos, Edo, etc. Or you can just choose a whole country. Depending on the device you are using Facebook can ask you to add your card details first, say your debit card. Many Nigeria debit card work. You can always ask your bank via email.
And when choosing currency depending on your bank, choose USD. If you choose Naira, some banks won't let it go through as they feel you are not letting them bill you base on the currency exchange rate they have set. They also want to make at least lil profits from you. Lolz
So choose dollar and save the card.
If Facebook jumped this process and allow you to set the ad first, then this would be the last process.
So back to after you have added the location, choose the Gender, that's if you want only males of the location you have chosen to see it, choose only males, or females and or all. You should know your target audience.
Next thing is the amount. Set the amount you want Facebook to use daily and for how long. The minimum amount is 1 USD daily or N299.99 if you were using Naira. Unless this amount has changed, used to be N299.
You are all set, hit create Ad.
Facebook will reply you that the ad is on preview and once it meet their community guidelines and policy they will approve it.
If you must use image post Facebook suggests that text on the image should be few to allow proper delivery. See screenshot above.
Once it's approved, the ad will start delivery.
For Instagram, the process is almost same, again you will have to make your Instagram page a business page and link it with your Facebook fan page. Boosting a post will become same process and if you already linked your fan page to IG and it has a payment card already added, Instagram will not ask you again to add another card, it will bill you from there. Facebook owns Instagram.
Guess this was helpful? Don't know how to create a Facebook fan page, Read it here: